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General Mills

General Mills
Did you know? - The General Mills company was created in June 1928 when Washburn-Crosby President James Ford Bell merged Washburn-Crosby and 28 other mills. The first cereal sold under the General Mills brand was Wheaties, followed by Kix. In 1941, General Mills launched what would become the leading brand in the cereal category – the yellow box familiar everywhere - Cheerios! By 1954, Cheerios was the top-selling General Mills cereal.





Lots of America's favourite breakfast cereals are sold under the General Mills brand. When the box is labelled with a big "G", you know you're getting the General Mills quality and a tasty cereal loved by generations of Americans! Try some General Mills cereals and see what taste has been waking up America over the past 75 years.

Bugles Nacho Cheese Corn Snacks - 7.5oz (212g) Snacks and Chips General Mills

Bugles Nacho Cheese Corn Snacks - 7.5oz (212g)

£3.49

Bugles was one of three new General Mills snacks launched in 1964 that represented their first foray into the snack food market, and now, over 55 years later, they're still a hugely popular snack ...

Wheat Chex Cereal 14oz (396g) Food and Groceries General Mills

Wheat Chex Cereal 14oz (396g)

£4.99

Get your day off to a great start with this delicious Wheat Chex Breakfast cereal from General Mills. This oven toasted wheat cereal, with its iconic checked squares, has no high fructose corn syrup, ...

Peanut Butter Chocolate Blasted Shreds 23.2oz (657g) Food and Groceries General Mills

Peanut Butter Chocolate Blasted Shreds 23.2oz (657g)

£5.99

Ditch the average, bland shredded wheat cereal and try General Mill's newest cereal; Blasted Shreds! EPIC FLAVOUR has been brought to old-school shredded wheat to create a delicious breakfast cereal w...

Out Of Stock

Maple Cheerios Cereal - 10.8oz (306g) Food and Groceries General Mills

Maple Cheerios Cereal - 10.8oz (306g)

£5.99

Get in the spirit of the Fall season by waking up to these maple-flavour Cheerios! Each cheery little "O" has been flavoured with real maple syrup and other natural flavours for a sweet crunch that's ...

Out Of Stock

Lucky Charms Cinnamon Vanilla Limited Edition - 10.2oz (289g) Food and Groceries General Mills

Lucky Charms Cinnamon Vanilla Limited Edition - 10.2oz (289g)

£5.99

Why not try the latest Limited Edition from Lucky Charms - Cinnamon Vanilla! Enjoy this sweet, seasonal taste of frosted cinnamon oat cereal with blue and white marshmallow snowflakes and snowmen! The...

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Honey Nut Chex Cereal Box 12.5oz (354g) Food and Groceries General Mills

Honey Nut Chex Cereal Box 12.5oz (354g)

£4.99

Satisfy your hunger and taste buds with this delicious crunchy corn cereal with a touch or real honey and natural almond flavour.Imported from the USA....

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Honey Nut Cheerios HUGE Box - 48oz (1.3kg) Food and Groceries General Mills

Honey Nut Cheerios HUGE Box - 48oz (1.3kg)

£12.99

You already know that Honey Nut Cheerios® has the irresistible taste of golden honey, making it a family favourite. But did you know that each little “o” also contains soluble fibre from whole grain o...

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General Mills Multi Grain Cheerios Cereal - 9oz (255g) Food and Groceries General Mills

General Mills Multi Grain Cheerios Cereal - 9oz (255g)

£5.99

Multi Grain Cheerios delivers the perfectly balanced combination of nutrition and taste with 5 whole grains and essential nutrition to help get you through the day! The 5 whole grains are grown, m...

Out Of Stock

General Mills Golden Grahams Cereal - 11.7oz (331g) Food and Groceries General Mills

General Mills Golden Grahams Cereal - 11.7oz (331g)

£5.49

Back in 1978, a whole new breakfast taste sensation was introduced, called "Golden Grahams" and families all across America have enjoyed this same golden morning breakfast every day since. So why not ...

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General Mills French Toast Crunch Cereal 11.1oz (314g) Food and Groceries General Mills

General Mills French Toast Crunch Cereal 11.1oz (314g)

£5.99

French Toast Crunch originally debuted on American grocery store shelves in late 1995 and was discontinued in 2006. Today, the cereal is back in its original shape from the 1990s! Lots of cereals ...

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General Mills Cookie Crisp Cereal - 10.6oz (300g) Food and Groceries General Mills

General Mills Cookie Crisp Cereal - 10.6oz (300g)

£4.99

What better than the taste of freshly baked chocolate chip cookies? Not a lot, we'd say! And now, thanks to General Mills, you can enjoy their crunchy, chocolately flavour at breakfast time with their...

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General Mills Cocoa Puffs Cereal - 10.4oz (294g) Food and Groceries General Mills

General Mills Cocoa Puffs Cereal - 10.4oz (294g)

£4.99

Cocoa Puffs have been loved by generations of kids and adults alike since they were first introduced back in 1958! The ultimate chocolate-y experience!Imported from the USA....

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General Mills Chocolate Chex Cereal 12.8oz (362g) Food and Groceries General Mills

General Mills Chocolate Chex Cereal 12.8oz (362g)

£4.99

For more than 150 years General Mills have been making food with passion - they aim to serve the world by making food people love!These Chocolate Chex Cereals are delicious square bites of crispy swee...

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General Mills Apple Cinnamon Toast Crunch Cereal 11.1oz (314g) Food and Groceries General Mills

General Mills Apple Cinnamon Toast Crunch Cereal 11.1oz (314g)

£5.99

For more than 150 years General Mills have been making food with passion - they aim to serve the world by making food people love! These Apple Cinnamon Toast Crunch Cereal are delicious bites of crisp...

Out Of Stock

Fruity Lucky Charms Cereal - 12oz (340g) Food and Groceries General Mills

Fruity Lucky Charms Cereal - 12oz (340g)

£5.99

Fruity Lucky Charms are brand new for 2019 and take the traditional oat-y, grainy part of the cereal and fruits it up — meaning that there is no wastage to your tastebuds, no filler, just pure, u...

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Cinnamon Toast Crunch Cup (56g) Food and Groceries General Mills

Cinnamon Toast Crunch Cup (56g)

£1.69

Sweet, crunchy, and full of vitamins and minerals.. and a good source of calcium with a delicious hint of cinnamon in every bowl! Cinnamon Toast Crunch is a cereal made for kids that can be enjoyed by...

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Cinnamon Toast Crunch Churros Cereal - 44.25oz (1.2kg) Food and Groceries General Mills

Cinnamon Toast Crunch Churros Cereal - 44.25oz (1.2kg)

£12.99

Enjoy the great taste of General Mill's Cinnamon Toast Crunch cereal with a mix of sweet cinnamon sugar and crunch in an all-new bite-size churros form! The bite-size churro pieces are perfect in milk...

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Cinnamon Toast Crunch Churros Cereal - 11.9oz (337g) Food and Groceries General Mills

Cinnamon Toast Crunch Churros Cereal - 11.9oz (337g)

£5.99

Now you can enjoy the great taste of General Mill's Cinnamon Toast Crunch cereal with a mix of sweet cinnamon sugar and crunch in an all-new bite size churros form! The bite size churro pieces are...

Out Of Stock

Cinnamon Toast Crunch Cereal - 12oz (340g) Food and Groceries General Mills

Cinnamon Toast Crunch Cereal - 12oz (340g)

£5.99

Sweet, crunchy, and full of vitamins and minerals.. and a good source of calcium with a delicious hint of cinnamon in every bowl! Cinnamon Toast Crunch is a cereal made for kids that can be enjoyed by...

Out Of Stock

Chex Peanut Butter Cereal - 12.2oz (345g) Food and Groceries General Mills

Chex Peanut Butter Cereal - 12.2oz (345g)

£4.99

Get your day off to a great start with this delicious Chex Peanut Butter Breakfast cereal from General Mills. This oven toasted corn cereal, with its iconic checked squares, is made with real peanut b...

Out Of Stock

Cheerios Very Berry Cereal 10.9oz (309g) Food and Groceries General Mills

Cheerios Very Berry Cereal 10.9oz (309g)

£5.99

Cheerios are passionate about making cereals with the best oats possible to feed your heart with goodness. They're on a mission to create something good and make good go round!Very Berry Cheerios are ...

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Cheerios Chocolate Peanut Butter cereal 11.3oz (320g) Food and Groceries General Mills

Cheerios Chocolate Peanut Butter cereal 11.3oz (320g)

£5.99

Cheerios are passionate about making cereals with the best oats possible to feed your heart with goodness. They're on a mission to create something good and make good go round!Chocolate Peanut Butter ...

Out Of Stock

Cheerios Blueberry Cereal - 10.9oz (309g) Food and Groceries General Mills

Cheerios Blueberry Cereal - 10.9oz (309g)

£5.99

Cheerios are passionate about making cereals with the best oats possible to feed your heart with goodness. They're on a mission to create something good and make good go round!Blueberry Cheerios are m...

Out Of Stock

Bugles Original Flavour Corn Snacks - 7.5oz (212g) Snacks and Chips General Mills

Bugles Original Flavour Corn Snacks - 7.5oz (212g)

£3.49

Bugles was one of three new General Mills snacks launched in 1964 that represented their first foray into the snack food market, and now, over 55 years later, they're still a hugely popular snack and ...

Out Of Stock

Berry Berry Kix Cereal 12oz (340g) Food and Groceries General Mills

Berry Berry Kix Cereal 12oz (340g)

£5.49

Since the first batch of crispy corn puffs in 1937, KIX has been dedicated to helping you get a bright start to your day! These Berry Berry Kix combine the wholesome goodness of the original, with a...

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